«Television of the future»? Netflix, quality, and neophilia in the TV debate

In this article, we investigate Netflix, questioning the expectations of the public and the critics regarding changes that arise from the introduction of this service in the market. From the analysis of trade press coverage, access data, and the company's investment trends, we inquire what types of TV consumption experiences are at stake in the discourse promoted by analysts and novelty enthusiasts. We also discuss how evaluations on these platforms renew the ongoing controversies about television quality. In spite of the type of elucubration awakened by the sensation of ubiquity and stylistic revolutions, we will defend that the practices related to streaming work, in fact, as updated models of linear TV.

Английский

MATRIZes. – 2021. – Vol. 15, № 1. – P. 1–28.