Библиографический источник

Expanding sentience

introducing digital sociology for moving beyond buzz metrics in a world of growing online socialization / Richard Neal

Заглавие:

Expanding sentience

Автор:
Место издания:

Kansas City, MO

Издатель:

Temetic Research

Дата издания:
Объём:

149 p.

Сведения о содержании:

Contents: The Collective Delusion ; A Shake-Out This Way Comes ; New Points Of Differentiation ; Ardent Digital Social Observation ; Key Benefits (For Business)

Аннотация:

Temetic Research has developed Digital Sociology as both a science and a philosophy for defining and measuring the multidimensional online world that wasn’t being properly defined or measured. In an Industry filled with fancy data visualizations offering general popularity or keyword measures, it is time for change. Leveraging a construct for increasing comprehension of online socializing needed to produce actionable market intelligence represents that change. This type of data can be applied to a broad array of business endeavors, such as; Business Strategy, Marketing, Advertising, Brand Management, Product Development, Corporate Communications, Crisis Management, Sales Strategy, Support Intelligence, Partner and Shareholder Relations.

Язык текста:

Английский

Дата публикации:
Дата публикации: